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Icons and illustrations

Snorkel AI icons and illustrations are key components of our brand, elevating our content to be easily digestible and serving as a visual complement to text.
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Icons

Snorkel AI icons are distinctive and ownable, designed in a bold and confident style that matches well with our expressive typography.

Scale & weights

Icons have been designed to complement our typography, so need to be carefully scaled depending on the sizing of any supporting copy. As part of our design system, our icons adhere to an 8px grid, and scale in 16px intervals, with line weights increasing by 1px with every interval.
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Icon library

 
 
Click to download individual icons or download the full set in SVG and PNG formats
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Illustrations

As with our icons, Snorkel AI illustrations have been designed to complement our typography, set in bold keylines and using our extended color palette.

Diagram style

Our diagrams are designed to communicate quickly and clearly, so have been reduced down to a minimal design style, closely related to our icon styling. When using color we restrict ourselves to a duotone palette to keep diagrams from interfering with other content.
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Simplified UI

Our simplified UI illustrations follow the same minimal design style as our diagrams, designed to of our Snorkel Flow product. Details from the actual product UI are reduced down to a bare minimum to quickly communicate key product functionalities.
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Questions?

Missing something? Got a burning desire to know more about our brand thinking and deeper conceptual framework? We’re here for you!
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